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EY: Innovation Remains A Major Priority For Tech Firms

May 22, 2023

Seventy-three percent of tech leaders believe today's economic uncertainty will have a positive impact on their organizations' ability to innovate

Amid recent economic and financial uncertainty, 94% of tech executives have plans to increase their investment in IT or emerging technologies over the next year

Ernst & Young released its new pulse poll examining technology leaders' perspectives on the role of innovation during current economic uncertainty. The poll, which was conducted in late April and surveyed more than 250 leaders in the technology industry, reveals how business leaders are rethinking traditional strategies to adapt to uncertain times – and which technologies are helping them get there.

On the heels of three major bank failures, ongoing tech layoffs and a growing interest in advanced artificial intelligence (AI), most tech executives surveyed (94%) indicate that company-wide innovation will help them come out of the current economic downturn a stronger company than before. Similarly, 94% of respondents still have plans to increase investment in IT or emerging technologies over the next year, with 52% stating they plan to prioritize metaverse technologies.

"The technology industry manages to remain resilient, despite the headwinds of tech industry layoffs and the ongoing economic downturn," says Ken Englund, EY Americas Technology, Media and Telecommunications Leader. "As our most recent technology pulse poll points to, leaders are looking for the right balance between safeguarding their operations and driving ongoing innovation and growth."

Dax Aiken, the VP EMEA Alliances at Quantexa explained, “As part of our innovation and growth strategy, Quantexa recently acquired Aylien an award-winning provider of AI-based risk & market intelligence solutions. The deal combined Aylien’s advanced AI and Natural Language Processing (NLP) and Quantexa’s Decision Intelligence Platform to boost customers’ ability to unify the world of structured and unstructured data to augment and automate decision making.

Aylien’s innovative offerings in market insights and risk management immediately expanded the portfolio of solutions Quantexa offers in multiple industries. The joint offerings empower customers to create real-time and reliable streams of actionable insights across risk and compliance practices and identify new opportunities for growth. Customers are able to stay one step ahead of potential risks with the ability to proactively monitor their entire risk landscape across ESG, third-parties, reputational issues, and operations beyond compliance and controls.

Additionally, this acquisition opens many new opportunities for our SI Alliances we work with offering even greater value to their customers using AI to extract intelligence for critical decision making.”

AI is here to stay. More and more technology executives are focused on experimenting with AI-based technologies. In fact, 9 in 10 are focused on platforms like ChatGTP, Bing Chat and OpenAI. Further, 80% of tech executives indicate they will increase investment in AI in the next year. More than half of tech executives whose companies are experimenting with generative AI (56%) are doing so for economic savings.

Innovation isn't taking a back seat. Despite a vast majority of tech executives (73%) thinking recent bank failures will have a trickle-down effect on the industry's investments, 81% of tech executives report their company plans to make an innovation-related acquisition in the next six months.

The spotlight is on emerging cyber threats. Seventy-eight percent of tech executives are more concerned about the cybersecurity threats of today compared to cybersecurity threats of one year ago. Additionally, tech executives at companies with plans to increase investments in IT or emerging technologies most often report having a plan to prioritize cybersecurity (74%), big data or analytics (62%), 5G (62%) and generative AI (58%).


"Our pulse poll reveals a positive outlook – with no signs of a lag in innovation for technology companies. The momentum and excitement around emerging technologies like generative AI marks a tectonic industry shift, one focused on effectiveness and efficiency," says Ken Englund.
Survey methodology

EY US commissioned Atomik Research to conduct an online survey of 254 executives in the technology industry throughout the United States. The margin of error is +/- six percentage points with a confidence interval of 95%. Fieldwork took place between April 20, 2023 and April 27, 2023.

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