Sheryl_Wharff
Quantexa Team
Quantexa TeamKPMG: Automakers ramp up data privacy efforts to keep pace with connected cars
A new KPMG study found that balancing data-driven innovation with customer and regulator concerns about collection, usage, and sharing is a significant undertaking that is under way with automakers across the globe.
About nine out of ten automotive leaders (86%) say they have significantly or moderately increased their privacy program budgets.
KPMG explored how automakers are thinking about customer privacy in a survey of 50 leaders from around the globe and a series of interviews with privacy leaders at global automakers. The findings and insights are revealed in a new report, “Driving trust: Consumer privacy and auto manufacturers.”
Read more here …
https://outlookseries.com/A0763/Services/3390_KPMG_Automakers_data_privacy.htm
